We heal hurting health care brands.

Shepherd specializes in branding, marketing and promoting health care facilities, services and causes.

Centers of Excellence, specialty hospitals, hospitals in the northeast, hospitals in the south – we’ve been marketing hospitals of all shapes, sizes and specialties for over 20 years. When we started, the Internet wasn’t much more than a novelty. Now, search engine marketing (paging Dr. Google, paging Dr. Google…) has become a dominant force in hospital shopping. How can a health care brand navigate through such a fractured and competitive market?

We'll show you.


Customer Research
Digital Marketing
Public Relations
Internal Relations
Social Media